Adobe offers these tips for ensuring you preserve flexibility and image quality when you move to the Web.
When packaging images from InDesign for use in GoLive, Adobe recommends users keep several things in mind.
First, images destined for print differ from those destined for the Web.
High-resolution images give the best results in commercially printed documents,
while images on the Web need to be optimized for fast on-screen display. Adobe
recommends users either convert high-resolution images to an optimized Web
format (GIF or JPEG) in InDesign when they package the document or convert them
when they add the images to a Web page in GoLive later.
A simple assessment will help you decide which approach to take, Adobe
says. InDesign supports a variety of complex image formats, such as CMYK images
with spot-color channels that are unsuitable for the Web. If your document
contains images with spot or alpha channels, it’s best to optimize them in
InDesign, since GoLive may not be able to open these image formats. If not, you
may be able to optimize them later as they are placed within a GoLive
page.
For greatest flexibility, users should set InDesign to package each image
in all three formats (original, optimized and optimized formatted). That way,
you have a choice when you go to open them up and use them within GoLive. If you
want to preserve the InDesign formatting, for example, choose the optimized
formatted version. If you want to significantly edit and resize the image, it’s
best to use the original and make your changes in GoLive.
For more design
resources for Web, print, digital imaging and digital video, please visit
Adobe Studio.