According to the story, Google is seeking preferential treatment from broadband providers by seeking to place Google servers directly in network service providers' data centers to speed delivery of its Web services, particularly video, to consumers. The story suggests Google wants to jump the queue over other content providers.

"One major cable operator in talks with Google says it has been reluctant so far to strike a deal because of concern it might violate Federal Communications Commission guidelines on network neutrality," the Wall Street Journal story stated.

In August 2005, the FCC declared that consumers are entitled to access the lawful Internet content of their choice, run applications and services of their choice, and plug in and run legal devices of their choice. The FCC also said consumers have a right for there to be competition among network providers, application and service providers, and content providers.

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