Rock
music and technology have more in common than might be apparent at
first glance. Both require a high degree of creativity, both attract
their share of eccentric practitioners and both involve a product that
typically becomes obsolete almost as soon as it is released. Typically,
but not always.
In the world of popular music, few bands have proven more durable
than the Rolling Stones. Since the early 1960s, the Stones have been
topping the charts and selling out concerts around the globe. You could
say that the Stones have built a solid infrastructure that has
supported their continuing success for more than 40 years.
While the hard-partying Rolling Stones guitarist Keith Richards is
the first to admit his life is not a road map to be followed, he, Mick
Jagger and their fellow Stones can offer a few examples of how to make
an infrastructure work. In honor of the new Martin Scorcese Stones
documentary, “Shine A Light,” released April 4, I have distilled the
essence of their infrastructure success (and Keith surely knows a thing
or two about distilling) into three main points: